Relay by RazzyTech
From lead to conversation in seconds.
Relay is a multi-tenant lead management and communication platform for car dealerships. It captures leads from every source, routes each one to the right salesperson, and keeps the whole conversation, texts and calls included, in one place.
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78%
of buyers go with the first dealer to respond
~5 min
response window before contact rates drop about 10x
< 5 days
average sales cycle with Relay, down from 9
Built for the whole team
Mobile for the lot, web for the desk.
Salespeople claim and work leads from their phones. Managers watch response times, routing, and conversations from the desktop. Relay sits on top of the CRM you already run instead of replacing it.
- +Universal ingestion from every lead source
- +You own the numbers
- +Mobile for the lot, web for the desk
- +Round Robin, First to Claim, and Auto-Assign routing
- +Text and call inside Relay
- +Full conversation history
- +Manager reporting on who got the lead and how fast they replied
- +AI auto-reply for instant first contact
Conversations, not just leads
Every text and call, in one thread.
Full conversation history per lead, so a manager or a teammate can pick up any deal cold and know exactly where it stands.
Relay Solo
The same engine, for one salesperson.
Relay Solo is a personal AI assistant for the individual car salesperson. It texts every lead back in your name, handles the back and forth, and books the appointment to your calendar while you work the deal in front of you. Your number, your leads, your book. It sits on top of the store's systems instead of replacing them.
50%
of appointments booked by Relay during group usage
40%
increase in closing rate after Relay handled the follow-up
$49/mo
CAD, cancel anytime. One kept lead can cover the year